Featuring a comprehensive suite of New Product Launch Tools that are designed to prepare your brand for the challenges ahead.
A comprehensive 6-Step Program designed to fully prepare your new product for a successful retail launch. Our program covers:
Once your new products are ready for retail, we offer a unique service that places your product within a live retail environment.
Store locations are matched to brand demographics and your target consumer. We measure a variety of metrics to accomplish objectives including proof of concept, pricing, shelf placement and even the impact of promotion on sales.
We have a proven system that works. From Training & Building teams, developing new products, even the consulting tools we offer, everything we do is supported by syndicated data and due-diligence. Our process leads to an educated understanding of the true potential for success, risk and return-on-investment, along with a structured launch timeline that is properly funded and prepared to meet the challenges of today's competitive landscape.
WE DO NEW PRODUCTS RIGHT!