OPTIONS to LAUNCH New Products
NEW PRODUCT EXPRESS
A comprehensive 6-Step Program designed to fully prepare your new product for a successful retail launch. Our program covers:
- Commercial Viability Analysis
- Strategic Pricing & Profitability
- Financial Pro-Forma
- Marketing Plan Blueprint
- Sales Plan
LIVE RETAIL INCUBATOR
Once your new products are ready for retail, we offer a unique service that places your product within a live retail environment.
Store locations are matched to brand demographics and your target consumer. We measure a variety of metrics to accomplish objectives including proof of concept, pricing, shelf placement and even the impact of promotion on sales.